Althoughe-Commerce is a highly lucrative industry, however, evolving an online retail site to sell products online is not at all easy simply by posting flashy images of your products with their descriptions using software for shopping cart. The main objective of your e-Commerce website development is to attract the large amount of customers, in order to make it successful. Therefore, you always want that your probable customer while visiting your virtual shopping website should have a smooth shopping experience along with good times. In the temptation of that, sometimes, you make use of some extra showy popups or complex checkout processthat fail to provide a good shopping experience to the visitors or your would-be-customers and consequently, you e-Commerce business suffer a sharp decline in sales by costing you loss of customers.Thus, in this tremendous competitive market, if you want to engage your customers to your virtual shop and letting them buy your product, then you need to avoid making some common e-Commerce design mistakes that actually annoy every customer.
- Wrong/Bad Photographs Of The Product:
Your e-Commerce website will bounce more if you misguide your customers with poor product photographs including small, worse or low-resolution images lacking physical closeness.Therefore, you need to check that the images of the product you are using, represents the correct product from different angles in a high-quality format.This will give your audience a better idea about the colors, prints, size, or even materials of the actual product and their confidence will increase to buy such a product at one click.You can also provide Zoom facility so that your targeted customers get the best idea about any product.
- Insufficient Details About A Product:
One of the foremost e-Commerce design mistakes is inadequate product details. If your product descriptions not able to describe your products clearly to your targeted audience then it’s a huge loss for your virtual shop. Therefore, the right solution for this that will actually work for your e-Commerce business is to provide great product explanation regarding color, size, functions, weight, etc., which can influence your customers to buy the right product.
- Useless Search Options:
Without the proper searching facility, you are actually testing your customers’ patience, as they couldn’t locate the thing that they are actually searching in the search bar. Instead, they may get 404 Not Found or No Results Found message or even a blank page that usually hinder their shopping and thus flee them away from your virtual shopping website.Hence, your online store must possess an effective e-Commerce SEO services with in-built additional filters to contract the search results.
- Complicated Checkout Process:
If the checkout process of your virtual e-Commerce website development is problematical or confusing, then this may escalate the rate of shopping cart rejectionand the entire shopping experience of your targeted customers will end on an annoying note.If your site has unnecessary steps in the checkout process takes a longer time for your customers to place the order, then they will give up in a halfway in frustration without making any purchase at all.As you want visitors to buy from your shopping site as well as to prevent any sorts of loss, you need to keep the checkout process as easy as possible so that they actually buy the product effortlessly and promptly. Compulsory sign-ups should be eliminated and Coupon code section should be highlighted clearly on the checkout page.
- Inappropriate Designs For Shopping Cart
Graphics of e-Commerce web design is the very first thing that customers always notice first about your e-shopping website. However, it often gets ignored and the targeted customers don’t feel attracted as well as impressed with your shopping website. Thus, it should be tempting, correct, and clean for the products it offers and should allow your customers to add numerous products and also and even show the shipping charges involved clearly. Moreover, a good and efficient shopping cart design should be organized and focused in appearance.
Therefore, you just make sure that your e-Commerce web design has none of the above-mentioned mistakes and also ensure that your virtual shopping website provides a user-friendly shopping experience to customers together with enhancing your sale.