Communication is the most important base of present day society. Unlike in the earlier period, communicating with the others has become easier these days just because the digital media allows it. Communication does not only talk about socializing. Finding the information one requires in the shortest time possible can be done with the assistance of digital media. This way it can be simple to stay knowledgeable about things that or else people would not be able to find out owing to several impairments, such as for instance the distance.
Joseph Cianciotto, Chief Digital Officer of DDB NY and an Executive Creative Director of Translation LLC has vast experience in the digital media. He explains that the digital media has been able to transform the concept of marketing, advertising, and the way information is showcased and get back. In fact the amalgamation of the internet together with digital media has created a new world of creative writing. Its increasing significance can be seen by the fact that a great number of students are joining the certificate courses in film production, web designing, and 3D animation.
The fast development and popularity of digital media is going very much against the traditional methods of marketing and advertising. In addition, digital news media is very influential, flexible, suitable to access, and reasonably priced. Websites are functioning just like your own virtual display area on the internet, where you can display all your services and products more competently and in much smart ways. At once, your website can be accessed from the other parts of the world as any people can gain access to your website regardless of the location or time. The enormous advantages of online media are attracting both the clienteles and businesses. It is not bizarre to note many renowned companies are turning towards digital media for making their survival known to customers across the world. The role of conventional media is vanishing quite quickly.
Joseph served as an executive creative director and chief digital officer of DDB New York for almost eleven years. Apart from having know-how in digital media, he has amazing skills in digital strategy, creative strategy, brand development, interactive marketing, interactive advertising, advertising, social media marketing etc. He obtained his degree in Visual Communications from Carnegie Mellon University. As of now present, he stays in Long Island, New York with his wife Jen as well as his daughters Hannah and Sophie. Before joining DDB, he has worked as an associate creative director at Publicis for over six years. He has worked with a number of major Fortune 500 brands and gained almost all key awards in the advertisement industry all through his career.
Joseph Cianciotto says that the digital media marketing will be more advantageous and productive if cautiously and realistically planned and presented to the customers. The utilization of graphics, audio-visual displays, impressive or animated text etc. certainly does a great job to attract and support prospective customers towards your targeted objected.
As a result, it can be said that the value of digital media in present day society is something that cannot be deprived of.
